VIJAYMEHMI
has been our mindset from the beginning when creating this brand. As individuals we pride ourselves on being unique and our Art and Fashion is what we wanted to use to reflect this.
I was always a painter from a very young age and as I grew up I began to take more of an interest in fashion and their trends. I found many people would want to be individualistic but, in the process, end up dressing the same. I was one of those people.
I have been fascinated by the sneaker industry and those that collect. This is the foundation on who I wanted to create Art for. It was from here that it evolved to what it is now.
So as I developed my artistic skill-set, I found myself moving from canvas to trying out different materials and objects to paint on. I learn't along the way which techniques and processes worked with movement and wear and tear. From there I was able to create these pieces of Art.
It was now a viable option to wear the same things as others but still have that unique piece of art on it to separate you.
